GameStop – Switch sales are “phenomenal”, attach rate very high, system could eclipse Wii


Coming from GameStop senior director of merchandising, Eric Bright…

“The Nintendo Switch is off to a start right now that it could possibly eclipse the Wii. Initial sales on this have been phenomenal. I can’t give straight numbers, but I can say we’re seeing one of the highest attach rates of software and accessories to a device that we’ve seen in a long time.

We’re seeing tremendous success with the power chargers for the Nintendo Switch, as well as people coming in and picking up extra Joy-Con so people can turn it into a four-player device. We will soon be going online with all-new bundles. Because of the popularity of Zelda, which is one of my top picks, we’re putting together a Zelda bundle of hardware and accessories for customers to pick up online.”

Once again, the Wii is brought up in terms of sales. This time it’s GameStop saying Switch might have the power to tackle Wii. I really don’t think that’s going to happen, but I love the positivity. I really hope I’m wrong, by the way!

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